I designed the interface for an RFID demo
used to showcase Visual Studio 2005 for TechED 2005 in Orlando Florida. I worked with developers programming VB.NET and was also in charge of the layout of the many .NET controls.
I also designed the layout and content-flow for the Visual Studio2005 / SQL Server2005 / BizTalk2006 keynote demo featuring Steve Balmer. I designed the Interface and sleeve design for a Visual Studio 2005 DVD Resource Kit distributed to thousands of Windows developers.
An e-commerce web site selling clothing.
I supervised all shopping-cart development in ASP, was in charge of layout, design, copy, photography, usability, search-optimization and content-architecture. The site had several hundred product pages, and received thousands of page-views and several hundred transactions daily.
An e-commerce web site selling Italian footwear and jackets.
This e-commerce site operated with a PHP/My SQL-based shopping cart. First, I architected the content-flow and built a wireframe to test the site features. I supervised the development team to code the functionalities my client needed, and acted as lead creative on the project, designing the layout and supervising a small design team. Finally, I conducted user-testing on the site and adjusted the layout and navigation for usability, and optimized the copy and tags for search-rankings.
for best new product marketing campaign & artwork.
This award was presented for my creation of a web site, Flash CD and print identity system for Cyber Mktg. Inc in Phoenix, AZ.
viewed in various global locations.
The intranet had several thousand pages, and I was the chief content architect, senior designer and copywriter on an on-going basis. The multimedia presentations involved producing video, 3D animation, 2D graphics and original music for various semiconductor trade shows. These presentations were programmed on laserdisc and viewed on giant TV walls internationally.
This was for for a new software rollout,
and entailed working with an Avnet team planning the structure of lesson plans,
all creative copywriting and usability testing.
in phoenix, AZ in conjunction with PBS.
I managed over 75 people on this project. I designed the sets using a 3D program, wrote the script, rehearsed actors, directed the camera-crew and edited the video with an AVID Media-Composer. We shot much of the footage with a blue-screen and composited 3D scene backgrounds with Adobe After Effects.
for government agencies such as ADOT, ACCESS & Justice Dept.
These projects ranged from videos and a web site to CD-ROM, and involved directing camera-crews graphic production,video-editing and of course, architecting all content and navigation.